Top Security Technologies for Realtors

Susan answered the call just as she was locking up the office for the day. On the other end, a man explained, "I'm flying out of town this evening, but I would really like to see one of your listings beforehand. Can you meet me there in an hour?" She knew this wasn't a safe idea, but she'd been trying to sell that property on the outskirts of town for months.

Like Susan, many Realtors say "yes" in these all-too-common scenarios because staying competitive in the real estate industry often compels agents to put sales before safety. Fortunately, our online Technology Guide introduces Realtors to some of the top security technologies for protecting both themselves and the properties they represent.

For instance, Real Safe Agent is a crime prevention system deployed throughout an MLS or association. The system drives collaboration between agents to keep each other safe by enabling them to use their mobile phone to discreetly request help from colleagues. Should an agent send an alert, all nearby agents receive a drop-in alert along with the meeting location. Other agents can then casually check in to determine if there's a threatening situation—without creating any undue uneasiness that could ruin a potential sale.

Real Safe Agent also enables both the vetting of prospects and sharing of agents' post-meeting comfort levels with specific clients. Before a first-time meeting, agents can send a text message requesting that the prospect provide their name and a picture of themselves. The information is then stored in the system for safety reporting. After the meeting, agents may rate how comfortable they felt with a prospect. This rating is averaged with the responses from all agents who engaged with that client. The average rating is available to agents when they book an appointment with a new client who is in the system, giving them the opportunity to take precautions if warranted.