4 Lessons Real Estate Agents Can Learn from Tinder

Online dating and real estate marketing have some surprising similarities. Here are four lessons that agents can learn from searching for "The One" online: 1. Photos Matter Just yesterday, I was looking at a listing in San Diego, trying to look at homes for sale. I found one in my preferred neighborhood and price range — but the agent only posted...

Traditionally, the winter is a slower time for real estate sales. But top agents don't sit on their hands during January and February. Instead, high-performing agents spend the winter laying the groundwork necessary to achieve a spring and summer full of sales and satisfied clients. We asked three top agents what they are doing to ensure they have...

The pandemic has created the best of times and the worst of times for real estate firms and their agents. It was not long ago that we were helping firms to engineer more welcoming, collaborative, and efficient office environments for agents. A great manager and a cool space attracts new agents and retains existing ones. The cadence of remodeling the...

Wednesday, February 23, 2022 at 11:00 AM PST Join Franklin Stoffer of Delta Media Group and Marilyn Wilson of RE Technology for an in-depth look at Local Showings, Delta's fully-featured and wholly independent showing platform that gives MLSs and brokerages back control of their technology. Local Showings gives your members all the tools they need...

Money matters more than relationship status when it comes to feeling ready to buy a home SANTA CLARA, Calif., Feb. 9, 2022 -- Love isn't in the air with every homebuyer, and many are making the decision to dive into homeownership without putting a ring on it. Realtor.com today released the results of a new survey with HarrisX which found...