Miami Association of Realtors Partners with and Integrates MLS Offers Into MLS
The Miami Association of Realtors® (MIAMI) has signed an agreement with the real estate technology firm MLS Offers to make MLS Offers' patented offer submission and negotiation platform available as a member benefit
MIAMI, FL (AUGUST 25, 2017) - The Miami Association of Realtors® (MIAMI) has signed an agreement with the real estate technology firm MLS Offers to make MLS Offers' patented offer submission and negotiation platform available as a member benefit to their 46,000+ members through an integration into their Matrix MLS software.
"MLS Offers is an agent-to-agent communication platform that makes managing all offers across all listings a breeze for agents," MLS Offers CEO Alan Fenn said. "We essentially allow offers to be submitted directly from the MLS. When a list agent requires all offers on their listings be submitted through MLS Offers, they ensure that all offer terms, documents and negotiation correspondence are easily managed by both agents through a simple and clean user interface. We are very excited to partner with MIAMI to bring this technology to all their agents."
In addition to being able to import their listings directly into their MLS Offers accounts, MIAMI members will also be able to "enable" MLS Offers service when they add listings to the MLS.
Doing so will embed a hyperlink in the broker remarks section of the MLS sheet to submit an offer on that listing. Clicking this link will allow buyer's agents to view offer instructions, download documentation provided by the list agent such as disclosures, complete an online offer summary and attach their offer documentation.
On the buy side, agents always know their offer was received successfully by the list agent and are able to track the status of their offer online at all times. This eliminates the frustration of trying to reach the list agent to find out if they received an offer and what is going on with it. Buyer agents also send all offer communication to the list agent through MLS Offers. They can send messages, amend their offer, withdraw their offer, or agree to a seller's counteroffer terms.
A pain point of many MIAMI list agents is dealing with multiple offers. MLS Offers addresses this by allowing list agents to easily manage and compare multiple offers in one spot. Agents can even reply to multiple offers on a listing with one click instead of replying to each buyer agent individually. This is a time saving feature when sending out requests for more information, highest and best requests, or even offer rejections.
With MLS Offers, all communication between agents on each offer is handled in the organized MLS Offers environment. This removes the need for agents to manage offers through their cluttered email inboxes. MLS Offers adds a level of transparency to the offer process that is not available with email correspondence. MIAMI believes this transparency will enhance the way offers are handled and reduce complaints to the association surrounding offers, which is one of the benefits that attracted them to this technology.
"MLS Offers provides so many benefits to both list and buy side agents that I envision this eventually becoming the standard method by which offers are submitted and negotiated throughout the real estate industry," Miami Association of Realtors® CEO Teresa King Kinney said.
Please visit http://www.MLSoffers.com to learn more about the service they provide agents.
About the MIAMI Association of REALTORS®
The MIAMI Association of REALTORS® was chartered by the National Association of Realtors in 1920 and is celebrating 97 years of service to Realtors, the buying and selling public, and the communities in South Florida. Comprised of six organizations, the Residential Association, the Realtors Commercial Alliance, the Broward Council, the Jupiter Tequesta Hobe Sound (JTHS-MIAMI) Council, the Young Professionals Network (YPN) Council and the award-winning International Council, it represents more than 46,000 real estate professionals in all aspects of real estate sales, marketing, and brokerage. It is the largest local Realtor association in the U.S., and has official partnerships with 163 international organizations worldwide. MIAMI's official website is http://www.MiamiRealtors.com
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MLS Offers Launches Platform to Simplify Offer Negotiations
With a launch that has been highly anticipated by many in the real estate industry, MLS Offers has opened its doors as a free service for all real estate professionals in the United States and Canada. MLS Offers has taken aim at easing a pain point felt by many agents, the fragmented and often frustrating process of negotiating offers.
List agents often find themselves managing multiple offers across multiple listings and often times via multiple technologies chosen by different buyers' agents. MLS Offers is a web-based platform that simplifies the offer negotiation process between agents. PropTech industry veteran and MLS Offers CEO Alan Fenn says, "The process is simplified by providing a standardized offer submission and negotiation process that is currently lacking in the real estate industry. This means allowing the listing agent to require that all offers on their listings be submitted through the MLS Offers platform. This ensures that all offer terms, docs and negotiation correspondence are easily managed by both parties, through a simple uniform interface."
So how does it work? List agents paste a unique offer link in their MLS offer instructions and buyer's agents can click that link right in the MLS to submit an offer. List agents may include offer instructions and even documents for the buyer's agent to download, if applicable, to ensure complete offers on initial submission. As negotiations go back and forth, the offer status will automatically update so the agents will always know the status of the offer. Once an offer is accepted, important closing information can be added and seen by both agents along with contact info for any other parties involved such as a loan officer, title rep, home inspector, etc.
There are many different technologies that allow agents to electronically create, sign, and send offers...and the number is seemingly always growing. When buyer's agents use these various technologies, list agents are often forced to adopt each of them to review and reply to the offers. This can get overwhelming to keep up with. With MLS Offers, both agents use whatever technology (or lack of technology) they wish with their own clients to create and sign docs, but when they come together to negotiate with each other, that is only done on the MLS Offers platform.
"Our feeling is that there are plenty of digital form and/or e-signature technologies on the market already and we didn't want to be another one adding to the frustration agents already experience. We want to be a bridge between the different technologies two agents may prefer to use with their respective clients. Offer negotiations are all we do and we do them really well", says Fenn.
Please visit www.MLSoffers.com for more info.
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